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LISTEN TO OUR INTERVIEW WITH THE PRESENTER

PURCHASE OPTIONS

ON-DEMAND WEBINAR - $15 Includes a recording of the pre-show interview with the presenter and an HD version of the webinar archive. All files are downloaded to your computer, not streamed, and yours to keep forever. No bonus material included.

ON-DEMAND WEBINAR + BONUS MATERIAL - $25 Includes a recording of the pre-show interview with the presenter and an HD version of the webinar archive. The bonus material includes an audio podcast interview with the presenter answering more questions not answered during the webinar, the presentation slides and an extra bonus how-to video not shown during the webinar! All files are downloaded to your computer, not streamed, and yours to keep forever.

DESCRIPTION

Despite the obvious differences between films in which you want to sell something, convey information, or tell someone’s story, you are really doing the same thing in each form – telling a story in a way that the audience will feel something.

This webinar will show you how to develop storytelling techniques that will help you be a more effective filmmaker, regardless of the type of story you are telling (how-to video, corporate video, marketing video or feature film!)

Through a discussion of how your audience is affected by story - and, more importantly, changes in a story, we will learn how to create "lean forward moments" to effectively manipulate your audience so they can understand the story you want to tell.

AGENDA

Through examples in all three formats - marketing, corporate and narrative fiction - we will deal with the following points, among many:

• What is your story, really?
• How you can create a script that will give the audience that story.
• How to look for the shapes and beats within that story.
• How to shoot to bring those beats out most effectively, despite the pressures of time and money.
• How to edit and finish your project to bring those same beats out, despite what you had to do in production.

WHO SHOULD ATTEND

Editors, Producers, Marketing and Corporate Managers interested in video storytelling, Executive Producers, Any filmmaker interested in enhancing their storytelling techniques.

PREREQUISITE

A need and want to tell better stories.

PRESENTER

Norman Hollyn is a long-time film, television and music editor (HEATHERS, THE COTTON CLUB, and Oliver Stone’s WILD PALMS) who is a Professor and Head of the Editing Track at the University of Southern California's School of Cinematic Arts. He is also the author of 'THE FILM EDITING ROOM HANDBOOK' and 'THE LEAN FORWARD MOMENT', a book about shaping stories across all filmmaking crafts. He is the co-writer, co-host and co-producer of '2 REEL GUYS' and a member of AMPAS, A.C.E., Motion Picture Editors Guild, METal and the Editors Advisory Group. He is currently editing a documentary about architecture, called OFF THE GRID, that was shot in Shanghai in 2010, and a narrative feature film.

HOST

Marcelo Lewin is the founder and CEO of Ahead Of The Curve Media, LLC, owner of FilmmakingWebinars.com and CoderWebinars.com. Previously, he founded various other companies including Pixel Heads Network which was acquired by ProMAX and MyInternetDesktop.com which was acquired by Internet Appliance Network. Prior to starting his companies, he has worked for Walt Disney Imagineering, NBC, Toyota, and J.F. Shea.

EBOOKS YOU MAY LIKE

Filmmaking Basics: Finding Your Creative Voice eBook Now you’re ready to make your first film. No, not the latest YouTube sensation. A real film. There’s a story running in your imagination. You are a filmmaker/storyteller working in a digital world. You want your film to be great. And you want your film to stand out from the mass of online videos. This eBook will help you hone your craft and your creative voice. Learn more about this eBook.

Out Of Your Own Pocket: Making Your First Short Movie eBook If you have always wanted to produce a short movie then this is the ideal eBook to read. Whether this is your first try or are trying it again after a first bumpy ride, this is the perfect guide and companion for your journey. From budget tips to videography tips to on-set work-arounds, this book has it all. Learn more about this eBook.

Understanding Digital Storytelling: A Guide for Media Teachers and Beginning Filmmakers eBook A solid hands-on guide to developing and teaching video production in the classroom, written by two teachers who taught media production successfully for 11 years. Learn more about this eBook.

VIEWER COMMENTS

• "Our team decided to watch the webinar together. It was great content for us." - Mary K.
• "Thanks for yesterday's webinar. I got some good tips from it" -Bob G.
• "Great webinar" - Kevin S.
• "Very good Webinar!! Thanks Norman!!" - Don L.
• "Very cool and engaging. Thanks for presenting this. Great stuff!" - Kevin L.
• "This was great! Really helps me to have the perspective from the audiences point of view to really engage them!" - Anya P.
• "The Lean Forward Moment is most helpful." - Stephen N.
• "Thanks Norman! Very informative!" - Liz H.
• "Thank you very much for the presentation. Good to see that some of the things I already do, I do right. Even better to see how I can do other things even more effective!" - Anne T.
• "I am leaning way forward and clapping loudly!" - Rebecca D.
• "Pretty cool webinar!" - Donald W.
• "Norman your a great teacher, and I love your book, The Lean Forward Moment." - Artesia A.
• "Norman is my favorite presenter, thus far. :-)" - S.J. K.
• "Norman has a great way of articulating the editing choices I make because it feels right. This is really going to help me make good choices when I'm not emotionally attached to a project and can't rely on my gut." - Jill M.
• "Nice webinar. Thanks to you all." - David G.
• "Loved this webinar, thanks Norm." - Howard P.
• "Loved it!" - Anthony S.
• "Great webinar. Bring more presenters like Hollyn on." - Brad C.
• "I really appreciated this webinar - thank you so much." - Andy W.
• "Norm ROCKS!!!" - Judi C.
• "Great insight! I really learned a lot about emotional storytelling versus just editing to cover up jump cuts. Love the lean forward moment to emphasize the purpose of your spot." - Brian E.
• "Great seminar!" - Will R.
• "Great presentation!" - John B.
• "Enjoyed it, very informative. Thank you" - Craig B.
• "Very helpful advice! Thank you!" - Trish P.
• "Awesome!" - K. R.
• "Always enjoy what Norman has to share with us. This webinar is great." - Russell P.
• "Thanks Norm! My back hurts from leaning forward." - George H.
• "Thank you very much, it was very insightful." - Evelyne T.

HOW IT WORKS

1. LIVE WEBINARS
• Register for the webinar by selecting an option from the "Purchase Options" section.
• You will receive an email confirmation.
• On the day and time of the Webinar, click on the URL in the confirmation email.
• Remember to log in 20 minutes before the webinar to watch "The Twenties", a 20 minute "slide show" before the webinar.
• The presentation will appear in your browser. If this is the first time you've taken a Webinar from us, you will have to approve the installation of the GotoMeeting.com plug-in. You must have Java enabled for this plug-in to work.
• You'll be able to call into a phone # (which you will get in the confirmation email) or can also use your computer audio to listen in.
• You'll be able to ask text questions through an easy to use interface. Your microphone is not enabled during the presentation.


2. ON DEMAND WEBINARS
• Purchase the on-demand version (in the "Purchase Options" section)
• You will receive confirmation of your payment.
• You will receive an email with a link to download your on-demand version of the webinar

EQUIPMENT NEEDED

1. LIVE WEBINARS
• Any Windows (XP, Vista, 7) or Mac (OS X) computer.
• Computer speakers (if you are not calling in).
• Any screen resolution should work, however, the higher the resolution, the better it will look.
• Any latest version of Safari, Internet Explorer or Firefox.
• Java needs to be enabled.


2. ON DEMAND WEBINARS
• Any Windows (XP, Vista, 7) or Mac (OS X) computer.
• Computer speakers.
• Any screen resolution should work, however, the higher the resolution, the better it will look.
• A media player that can play .m4v and .m4a files (iTunes, Windows Media, etc.)
• Acrobat reader for some of the PDF files.
• Depending on the webinar, you will need a host application to open up the bonus features (such as project files, etc.)

QUESTIONS

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